RONIN boasts an extensive history of conducting intricate research projects with Healthcare Professionals across the globe. Our experience encompasses a wide range of professional categories, including but not limited to Physicians & Surgeons, Nurses, Pharmacists, Hospital Administrators & Insurers, Healthcare IT Professionals, Academics & Researchers, and specialized Professionals such as Oncologists, Dermatologists, Haematologists, Primary Care Physicians (PCPs), and Pharmacists. In addition to conducting interviews, our research methodologies often involve a combination of qualitative and quantitative research techniques, including surveys, focus groups, and in-depth interviews. This multi-modal approach allows us to capture a holistic view of the healthcare landscape, providing our clients with actionable insights that can drive strategic decisions and optimise outcomes.
Moreover, our global network and strong relationships with healthcare professionals worldwide enable us to conduct research across different geographical regions and healthcare systems. This global perspective is invaluable in today's interconnected world, where healthcare trends and challenges often transcend national borders.
Audiences
Some of the categories we have interviewed include: physicians & surgeons, nurses, pharmacists, hospital administrators & insurers, healthcare IT, academics & researchers, professionals such as oncologists, dermatologists, haematologists, PCPs, and pharmacists.
Product evaluation and feedback, market assessment and trends, regulatory landscape, technology adoption, drug evaluation and use, and patient management studies.
Healtchare - Global neurology programme
Understanding neurologists' attitudes and usage of drug therapies for the treatment of multiple sclerosis. All recruitment solely from end-client contact lists. 30-minute interviews with 1,800 interviews across 10 monthly waves. 27 markets included across Europe, North America, South America, Australia & Middle East. Targeting highly researched type of specialists within a restricted universe. Incorporated the use of a strategic network of partners.
- 1,800 interviews of 30 minutes
- recruitment and interviewing within a very defined universe
- In house recruitment and use of extensive local network for maximum coverage
Regular research with healthcare professionals and specialists can fall into several categories:
Product evaluation and feedback:
This includes assessing the effectiveness, usability, and safety of pharmaceuticals, medical devices, healthcare IT systems, and other healthcare products. Professionals may be asked to provide feedback on product design, user-friendliness, and areas for improvement.
Market assessment and trends:
Understanding the market dynamics, including the demand for specific services, products, and technologies, prescribing trends, and the adoption of new treatments and technologies.
Clinical practice and guidelines:
Research on the current standards of care, adherence to clinical guidelines, and barriers to implementing best practices in clinical settings.
Healthcare delivery and Operations:
Understanding the operational challenges faced by healthcare providers, including workflow efficiency, resource allocation, and patient management.
Regulatory and Reimbursement landscape:
Assessing the impact of regulatory changes, reimbursement policies, and healthcare reforms on clinical practice and healthcare delivery.
Patient satisfaction and experience:
Understanding the patient's perspective on the quality of care, satisfaction with healthcare services, and barriers to accessing healthcare.
Health Economics and Outcomes Research (HEOR):
This includes research on the economic impact of healthcare interventions, cost-effectiveness analyses, and studies on the quality of life and outcomes of different treatments.
Technology adoption and Digital health:
Assessing the adoption of digital health technologies, barriers to implementation, and the impact of these technologies on healthcare delivery and outcomes.
Public health and Population health:
Research on the broader healthcare ecosystem, including population health trends, healthcare access, health disparities, and the impact of public health initiatives.
Educational needs assessment:
Understanding the educational needs of healthcare professionals, including knowledge gaps, preferred formats for education, and barriers to continuing education.
Competitive analysis:
Assessing the competitive landscape, including the strengths and weaknesses of competing products and services, and the unmet needs in the market.
Regularly conducting research in these areas helps healthcare organisations, pharmaceutical companies, medical device manufacturers, and other stakeholders to stay informed about the evolving healthcare landscape, make informed decisions, and continuously improve their products and services.